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case study

Case Study:
Student Branch Marketing
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Custom Youth Marketing

Subcat has developed an array of resources to help credit unions reach all segments of the youth market. From kids and teens, to young adults and parents, Subcat has the expertise to keep pace with this ever-changing market.

Marketing Strategy
At the center of any successful youth initiative is innovative strategy. We clarify marketing objectives, uncover opportunities, identify targets and implement youth initiatives through creative execution of message platforms.

Brand Identity
Our creative team "re-imagines" brands through the eyes of a younger audience. We explore brand "alter-egos" — the edge of a brand's acceptance. We also develop youth program names, taglines, logos, and characters.

Marketing Material
We create fully-custom print and digital solutions guided by an understanding of youth culture and trends.

Website Strategy and Design
Subcat develops websites that younger members enjoying visiting; utilizing style to complement substance. We handle every aspect of the process, from the concept stage right through to marketing your site to members.

View our custom youth marketing portfolio

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