A
little bit about the agency ...
Subcat was started by the creative team of James Flores and Jeff Honaker.
For more than a decade, the two have developed thousands of successful
marketing projects and have received numerous awards for their work.
They've created innovative kids and teen marketing programs that are
currently being used by hundreds of credit unions across the U.S.
Subcat clients receive a fresh and unique perspective into marketing
solutions. Whether it's marketing to the general population, or developing
a focused effort toward a specific subcategory, we're able to give
your marketing a different spin.
Subcat successfully targets appropriate member segments by combining
behavioral research with innovative design and communication techniques.
The result? Marketing that accurately speaks to your desired audience.
We live in a connected world, but everyone acts, thinks and responds
differently. We can help you adapt to a diverse membership with marketing
that respects, reflects, and celebrates, the diverse values of a multi-dimensional
world.
With an understanding of lifestage experiences, youth trends, cultural
norms, and simple "human nature," we assemble creative strategy,
words and images, and turn them into razor-sharp communication.
